Hi! I'm Gloria Cilliers — award-winning journalist and content strategist, P&C insurance industry writer, and thought leadership partner to insurance leaders across Canada.

I've spent 24+ years in professional writing, including over a decade in Canadian insurance media. I've interviewed hundreds of insurance leaders, covered industry conventions, handled executive and broker communications for major P&C insurers, and still cover industry trends for Canada's premier insurance trade media.

Today, I work with insurance executives and rising leaders who have expertise worth sharing but no time to do so. I extract what's in their heads and help them turn it into thought leadership content that builds trust and attracts new opportunities.

I got my start as a crime and political reporter in South Africa, where I learned to find the real story fast and tell it in a way that matters. That skill has never left me. Whether I'm interviewing an executive for a trade publication or helping a CEO craft their Linked-In presence, I'm always looking for the insight that makes people pay attention.

When you work with Proud North, you work directly with me, my two decades of experience, unhealthy coffee habit, and genuine love for helping smart people sound as smart as they are.